- What are Cookies
- Vibrant Media Cookies
- Cookies set by Third-Parties
- Third-Party IP Address Processing Activities
- Interest Matching, OBA and opting out
1. WHAT ARE COOKIES?
A cookie is a small text file that can be stored by your browser. Cookies are used to make Our Websites and products work, or work in a better, more efficient way. Cookies make using Our Websites easier by, among other things, saving a user’s login preferences. Cookies also help to provide more relevant content and advertising. When you visit one of Our Websites, Vibrant may place one or more cookies onto your browser.
2. VIBRANT MEDIA COOKIES
We serve content and advertisements on Our Websites that we believe are more likely to be of interest to you, based on information about your visit to one or more of Our Websites in our network (this is called “interest matching”). This information does not include your name, street address, e-mail address or telephone number. In order to do this, we may place cookies on your browser.
- This cookie opts the user out of collection for interest-matching advertising. If the cookie is present, no VM_ID cookie will be placed on the browser or device.
3. COOKIES SET BY THIRD-PARTIES
4. THIRD-PARTY IP ADDRESS PROCESSING ACTIVITIES
We may also process IP addresses to collect other information in order to display more geographically targeted advertisements to you, to limit the number of times you see advertisements, and fraud detection. This may include data about the country, city or region where you are located and the domain name from which you are accessing the internet (e.g. what ISP you use). We then place advertisements onto Our Websites that we believe people in advertising segment will find relevant.
5. INTEREST MATCHING, OBA AND OPTING OUT
We support the cross industry, Self-Regulatory Principles for Online Behavioral Advertising as managed by the Digital Advertising Alliance. To learn more about this advertising practice or to opt-out of this type of advertising, including from other companies participating in the Network Advertising Initiative and/or Digital Advertising Alliance, you can visit:
Once you opt-out, you will continue to receive ads but they may no longer be as relevant to you. If you opt-out through the links set out above, you should not delete your cookies. If you delete your cookies, install a new browser, or use a different browser type, you may need to opt-out again. Please note that deleting cookies or disabling future cookies may alter the functionality of Our Websites and relevancy of your online experience. This means that you may be unable to access certain areas or features of Our Websites or receive relevant advertising and it will mean that any settings such as your stored username and password may have to be reset.
For more information about Vibrant’s interest matching, please click here.
Last updated: December 14, 2022